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We're a global leader in financial self-service, security, software and services for the financial, government, commercial and retail markets. We know that to stay a leader, it means more than just doing things right. It means doing the right things.
And that's what we're focused on: doing the right things. It's not always easy. Change never is. You've got to make tough decisions, and then stay focused on executing them. It takes time, energy and a lot of open communication with customers and employees.
For example, just a few years ago our presence in the Asia Pacific region was fairly limited. Today, we're a leader in financial self-service in China and in other key markets. Our plant
in Shanghai is our second largest in terms of production. We're also expanding beyond
hardware and are focused on growing software, services and security throughout this region.
We have a similar opportunity in Europe - and we're doing the right things to take advantage of that opportunity. Europe is actually a larger financial self-service market than the United States, and our new plant in Budapest, Hungary, puts us in a stronger competitive position in the region. We're strengthening our organization in Europe, Middle East and Africa (EMEA) by better aligning our sales and service structure, and leveraging resources within the company to help position us for long-term, profitable growth.
It's an exciting time to be at Diebold. We've made a lot of changes in a relatively short period of time. And we're going to do a lot more. The opportunity is there. We see it when we
talk to customers. And we see it every day in the passion and motivation of our employees.
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